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Email Capture Forms – Best Practices to Feed the Marketing Funnel

An email capture form helps you get your subscribers’ email addresses primarily. Using an email capture form helps in building a healthy and consent-based email list, which has a positive impact on your email sending reputation as well. I always recommend using embeddable popup forms like we have on EasySendy Drip. With over 200 beautiful …

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5 Drip Email Templates That Work for Small Business

Email marketing continues to be most preferred channel for subscriber engagement and conversions. This is evident from the recent prediction that active email users will reach 4.1 billion by 2021, putting email marketing onto the highest pedestal. Subscriber nurturing will keep getting more personalized. Email marketers are doing everything to send hyper targeted emails to …

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What Made Drip Emails Replace Regular Email Marketing?

Regular email campaigns, or personalized and frequency optimized drip emails? Before we begin answering this question, let’s take a short look at the numbers. Email Statistics Report shows that people will send and receive about 281 billion emails per day in 2018. This number is predicted to grow at an alarming speed, touching almost 333 …

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Effective Email Subject Lines – Marketers MasterGuide

Almost everyone with an email id suffers from email overload on a daily basis. Research indicates that most recipients spent a few seconds to decide whether or not to open an email. Majority, of their decisions, are solely based on the email subject lines. This fact can be crucial for businesses and new companies. If …

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Marketers MasterGuide for Maintaining Email Reputation

Marketers all over the world spend a significant amount of their time in designing and drafting email copies, crafting smart marketing strategies, developing handcrafted email templates and strategically clever subject lines. The aim of marketers is to get you open their emails and observe their marketing campaigns. But email marketing is not such a holy …

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Top 3 Reasons to Use More Than One SMTP Relay for Email Marketing

In today’s world, all professional email marketers insist on three elements: productive performance, constant engagement, and high ROIs and with just one email service provider, their achievements get restricted. Therefore, by load balancing many service providers, all three components are perfectly optimized, mistakes reduce, and there are soaring revenues.In recent years, email marketing has advanced …

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GetSiteControl & EasySendy – Complete Customer Engagement Solution

In last few years, there has been a humongous breakthrough in social media platform including search engine optimization and mobile marketing. Does that mean email marketing is close to dying? Of course not! In fact, it is running quite healthy and hearty in the world marketing. Email marketing has proved to be the backbone for …

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The Concept of Micro-Deliverability in Email Marketing

Micro-Deliverability is a relatively new concept in the email marketing domain. It involves drilling down into deliverability by domains, or ISPs or SMTP Relay servers and then segmenting the email list or campaigns based on the results to get best deliverability and performance for the marketing campaigns. The best SMTP relay service providers have the …

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Advantages of using Hybrid Email Marketing Service

Choosing a right email marketing infrastructure for your type of business is a crucial decision that will affect your operational costs, infrastructure costs, performance and delivery and will ultimately decide on the overall success of your business in the long run. Let’s first see what are the options available and get more insight on what …

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Importance of Custom Tracking Domain in Email Campaigns

EasySendy Pro uses a generic (default) tracking domain to track all the emails (campaigns) sent through its servers by its users. The email tracking features like “email opens”, “email link clicks”, “Unsubscribe link clicks” are tracked through this default tracking domain. The domain name used by the tracking domain for this purpose is “app.easysendy.com” or “tracking.esendy.com”. …

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Top Reasons why Businesses are using EasySendy

EasySendy is a saas application which enables websites to send drip campaigns to the subscribers automatically through email, SMS, Facebook messenger. It has different plans which include EasySendy Pro, EasySendy Drip and EasySendy Social for different business requirements. EasySendy also offers highly advanced automation features like landing pages, 360-degree lead profiling, website engagement-based email campaigns, …

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Mandrill MailChimp Merger – Hybrid Emails are Future

Email marketing provider MailChimp has recently made a move that Mandrill will become an add-on for monthly paid MailChimp accounts. Mandrill is transactional email delivery API used to send emails to developers and marketers. As per Mandrill MailChimp Merger, Mandrill was developed for the specific requirement of sending one-to-one transactional emails to customers, especially by …

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