Are you still struggling to grow your business due to COVID-19? Then, you should explore the new trends and strategies to leverage email marketing in 2021.  Jump Directly to 1. Revamp your Strategy 2. Enhance Website Visibility 3. Expand your reach with Digital Advertising Tools 4. Use Automation Tools and Embed Videos 5. Make Effective Internal Communications There is a positive change in email marketing, and marketers’ life has impacted drastically during this pandemic. Email…

With the latest innovation and a limited number of resources, email marketing strategies are still crucial among other strategies and perform tremendously well year after year.  In short, you need to create robust email marketing strategies to build long-lasting relationships with target audiences and cost-effectively increase sales revenue. In my opinion, email marketing allows attracting new customers and retaining the existing subscribers in a much easier way. Jump Directly to 1 . Tailored and Personalized…

Email Marketing will continue to be considered an important tool to inform the customer about offers, new products, or unique campaigns. Jump Directly to 1 . Add Artificial Intelligence into Email Marketing 2. Personalize Email copy 3. Deliver Drip Email Campaigns 4. Concentrate on User-Generated Content 5. Make Engaging and Interactive Emails 6. Add trending Email Designs 7. Give emphasis on Privacy Policy 8. Include Empathy in Content 9. Make Mobile-Friendly Email copy 10. Bring…

What is GDPR? The General Data Protection Regulation is the new legal framework in the European Union that will replace the current Data Protection Directive. GDPR is a regulation that seeks to guarantee European citizens’ privacy on the Internet. It focuses on protecting the subjects’ data. Jump Directly to 1 . What is GDPR? 2. How will GDPR affect email marketing? 3. How to Optimize Your Email Marketing for the GDPR? 4. How can I…

Email Marketing is the key to the heart and, to the wallets, of your customers. It sounds pretty great, but it’s true. How true is it?  Jump Directly to 1 . Importance of email marketing strategy  2. Advantages of an email marketing strategy 3. Best practices of email marketing  4. What was the impact of COVID-19 on your email marketing campaigns? 5. Email marketing predictions for 2021 According to the latest data, email marketing has…

Are you looking for a great email marketing strategy to grow your business? This article is written to help you to understand the great marketing strategy for deploying for your business. Jump Directly to 1 . Modern Email Marketing Trends 2. Email Marketing vs. Social Media 3. The Future of Email Marketing 4. Automation in Email Marketing 5. Strategies to run improved email marketing campaigns Email marketing is an excellent marketing strategy and the most…

Do you want to know about email marketing to grow your business? Email marketing is a direct and effective way to connect with your prospects. You can nurture your leads with a series of emails and convert them into loyal customers.  According to the CAN-SPAM act, Marketing Email is broadly defined as promotional emails. Marketing email helps to build an authentic relationship with the customers and subscribers. Email marketing is the act of sending messages…

Let us accept- it is pretty unlikely that you convert visitors into customers the first time they check your website. Maybe you could collect their information and start building an email list. That’s where a lead magnet can help enormously. It might be a case that you are getting traffic on your website, visitors are reading about your business or products but are only leaving away without further involvement. Then, It is time to use…

The COVID-19 crisis has brought about many shifts in the way businesses and companies operate. As the world enters into the new normal, it’s safe to assume that things will never be the same again.Digital has taken center stage in the past few months as more businesses shift to online marketing strategies and ecommerce to survive or even thrive in the pandemic. And as we enter 2021, it’s essential to know what’s hot and what’s…

Email bounce is the rejection of an email message from a recipient’s mail server, and the email returns to the original sender. When your email message fails to deliver to a subscribers’ email address, it is termed as email bounce.  Even senders receive a notification about the rejection of the email. Well, sometimes bounced email is beyond your control. At a certain period, it happens due to the wrong email process setup and troubleshooting internet…