Hybrid Email Marketing For Authors
Try to keep your readers in the loop by launching new books for your audiences.
Why is Email Marketing important for authors?
Email marketing gives authors a direct communication channel to connect with the readers. You need to couple your email copy with the right messaging so that your subscribers read or will likely read the books. As a busy author, you rarely have time to manage other social marketing campaigns, so ensure to make your email copy impactful.
Design Your Emails that Readers Love
Tailor your emails to suit your audience
You can segment your contacts by their preference for reading devices, genre if they’re likely to review your latest release.
Welcome new subscribers automatically
You can send your readers a series of automated email sequences and entice them with sample chapters and an automated campaign.
Connect to other platforms
Make use of EasySendy’s WordPress plugin, or you can plug it into your favorite email automation tool through our integrations.
Streamline your workflow without needing to code
You can plug into your favorite apps through EasySendy integration, including building the landing pages and form builders.
Challenges and Solutions
Authors problems and how to solve them with EasySendy.
Challenges
Authors is an absolute waste of time if you are simply doing it for a few friends and family members. A small audience can be disheartening, and Authors fail to build their contact list through email marketing. If they don’t get enough profit, it would be difficult for them to monetize their blogs. In the end, they lack in investing their money for email marketing campaigns. Even they neglect to curate quality email content for engaging their audiences.
Solutions
Authors should use email marketing services like EasySendy for growing and maintaining their email lists. They can use EasySendy to capture new subscribers and nurture them through drip email campaigns to convert them into loyal readers. They can optimize the email campaigns with attractive email templates and improve the conversion rates.
Across the Globe 2000+ Customers Using EasySendy
Customers are scaling their businesses with EasySendy Hybrid Email Marketing to achieve 3x ROI
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Frequently Asked Questions
As an author, do I need an email marketing platform?
Email marketing is mandatory for authors, especially new writers, to form a platform that can help to sell their books.
How do I create an email list and do marketing of books?
You have to select the right email list provider and build an author website to attract more readers for your books.
Can I automate the process to inform my readers about some exclusive book content?
Yes, you should do email marketing for authors to automate the process. This would help to inform your readers about the exclusive book content frequently through email marketing.
I receive a lot of comments for my books on my blog. Can I grow my contact list with that?
Yes, definitely you can grow your contact list by collecting the names of those who have preferred to comment for your blogs.
What are the email copywriting tips I should follow?
You should write attractive subject lines, don’t forget to add preview text, and try to avoid industry jargon.
I generally use plain-text emails to connect with my readers. Do I need to use HTML emails for announcing my book or an event?
Yes, you should create HTML emails as plain-text emails don’t get more engagement. Your subscribers like more HTML emails and it helps to create attractive email templates for announcing the book events.
I collect contacts from book events and want to segment them. Will EasySendy help me to make proper segmentation before sending them discounts, offers for my books?
Yes, EasySendy will help you to make proper segmentation of your subscribers based on their interests, behavior, and demographics. You can even send a series of drip emails with the help of this application.