Importance of Custom Tracking Domain in Email Campaigns

EasySendy Pro uses a generic (default) tracking domain to track all the emails (campaigns) sent through its servers by its users. The email tracking features like “email opens”, “email link clicks”, “Unsubscribe link clicks” are tracked through this default tracking domain. The domain name used by the tracking domain for this purpose is “app.easysendy.com” or “tracking.esendy.com”. …

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Marketers MasterGuide for Maintaining Email Reputation

Marketers all over the world spend a significant amount of their time in designing and drafting email copies, crafting smart marketing strategies, developing handcrafted email templates and strategically clever subject lines. The aim of marketers is to get you open their emails and observe their marketing campaigns. But email marketing is not such a holy …

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