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Email Marketing and ChatBots

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Email marketing has been one of the most potent ways to reach out to several audiences and customers. Now, marketers can personalize their marketing campaigns with the help of email marketing and chatbots. A chatbot is a computer program that can communicate with people and answer their questions. Conventional chatbots can provide predefined answers to specific inquiries, often using an if-then approach, but extended versions can provide more customized answers and solutions. Let’s think you…