In today’s age, consumer’s behavior is changing like the fast and furious time. Every consumer is a digital content consumer, be it for shopping or listening to music or booking movie tickets, etc. According to Mary Meeker, a partner at venture capital firm Kleiner Perkins Caufield & Byers, mobile internet usage, in general, has gone up by 23% as compared to general internet usage which just 8%. Further, she has pointed out in her annual…
Given that 2017 is the year of email, it is predicted that almost 2225.3 billion emails will go out this year! Understanding the anatomy of email template design practices can be a tough game for businesses. So how would you up your game this year to deploy smart email template design practices for your email marketing? It all starts with the aesthetics of email template design. Images, fonts, color palettes, copy – all of these…