In today’s age, consumer’s behavior is changing like the fast and furious time. Every consumer is a digital content consumer. Be it using for shopping or listening to music or experience in booking movie tickets, etc. According to Mary Meeker, a partner at venture capital firm Kleiner Perkins Caufield & Byers, mobile internet usage. In general, it has gone up by 23% as compared to general internet usage which just 8%. Further, she has pointed…