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Have you ever felt the rush of excitement in your body after receiving an email from your favorite brand? We always feel excited when we see an email notification on our mobile devices from our favorite brand. According to the recent mobile email open statistics report, the open rate of emails increases drastically if the emails are mobile optimized. The level of disappointment turns out to be high (or more, I should say) when those…

The email opening lines are not just the gatekeepers to your email marketing campaigns, but also your door to engaging a reader and converting a subscriber into a customer. But when it comes to framing them, it is no less than a Herculean task to perfect. Let’s face it; all your email accounts are probably full of messages from various businesses. While some are sending you their newsletters, there are others who want you to…

Did you hear about the new US Postal Service (USPS) that will allow people to get a sneak peak of their mail before it arrives? Yep, this is for the postal mails that we get. Now, according to the news, you can opt for an email notification for this update. In the update, you will get an image of the front part of your letter that is ‘arriving’ in your mailbox soon.While reading this, I…